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    2021 Holiday Season: Shop Local Guide
    Leia Owen
    • Nov 26, 2021
    • 7 min

    2021 Holiday Season: Shop Local Guide

    Hello and happy holiday season! I am constantly encouraging people to support local businesses by shopping small and the holiday season...
    61 views0 comments
    Brand Guidelines
    Leia Owen
    • Jul 14, 2020
    • 1 min

    Brand Guidelines

    Brand standards are the rules & guidelines that protect the look and presentation of a business.
    7 views0 comments
    8 Things You Can Do If You're Running Out of Content Ideas
    Leia Owen
    • Jun 26, 2020
    • 2 min

    8 Things You Can Do If You're Running Out of Content Ideas

    1.Free write: I use some Piccadilly writing prompt journals (pictured below - I buy them at Target) in the mornings to get me into content-
    18 views0 comments
    COMMON QUESTIONS:
    Leia Owen
    • Jun 11, 2020
    • 2 min

    COMMON QUESTIONS:

    Q: I have some of my staff managing our social media/marketing, how would I benefit from hiring an outsider to start managing it for us?...
    23 views0 comments
    Introduction to TikTok
    Leia Owen
    • Jun 10, 2020
    • 1 min

    Introduction to TikTok

    𝕎𝕙𝕒𝕥 𝕚𝕤 𝕋𝕚𝕜𝕋𝕠𝕜? TikTok is a social network for video sharing (similar to Vine); users share videos of dancing, singing,...
    4 views0 comments
    Developing an Elevator Pitch
    Leia Owen
    • Jun 9, 2020
    • 1 min

    Developing an Elevator Pitch

    An elevator pitch is a description of a product, business, or idea that provides an overview in a way that any listener can understand in...
    5 views0 comments
    Marketing Vs. Branding
    Leia Owen
    • Jun 8, 2020
    • 1 min

    Marketing Vs. Branding

    "Are marketing and branding the same thing? If not, how are they different?" Marketing: A set of tools, strategies, and processes used to...
    5 views0 comments
    How online reviews can benefit your business:
    Leia Owen
    • May 27, 2020
    • 1 min

    How online reviews can benefit your business:

    When consumers see positive reviews of your business, they are more likely to choose you over your competition. Reviews can significantly im
    13 views0 comments
    Combat Video-Conference Fatigue
    Leia Owen
    • May 21, 2020
    • 2 min

    Combat Video-Conference Fatigue

    Many of you may have heard about - and be experiencing- "Zoom burnout" or video-conference fatigue... Here’s a mix of some of my...
    2 views0 comments
    Adapting Social Media Strategy for COVID-19
    Leia Owen
    • Apr 20, 2020
    • 1 min

    Adapting Social Media Strategy for COVID-19

    Many plans and marketing strategies have been upended by the changes caused by the coronavirus pandemic. Here are a few pointers on how...
    10 views0 comments
    Facebook Ads
    Leia Owen
    • Apr 11, 2020
    • 2 min

    Facebook Ads

    Why use Facebook Ads? Facebook gives some of the best audience targeting options. How do Facebook ads work? In general, ads on Facebook...
    3 views0 comments
    Quick Guide for Working From Home
    Leia Owen
    • Mar 31, 2020
    • 2 min

    Quick Guide for Working From Home

    I love working from home, but it may be new and pose unexpected challenges for some of you... here are a few tips and reminders:
    9 views0 comments
    What type of learner are you?
    Leia Owen
    • Mar 12, 2020
    • 2 min

    What type of learner are you?

    Here are a few things you can do at work (or home) to help you be more organized and productive, based on your learning style...
    4 views0 comments
    Instagram Updates for 2020
    Leia Owen
    • Feb 1, 2020
    • 1 min

    Instagram Updates for 2020

    "Hidden likes on Instagram??? What is that about?" This news came out towards the end of last year and smaller groups have been randomly...
    4 views0 comments

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