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Nobody Knows What Your Acronym Means
Every organization has its own language.


You Don’t Have to Monetize Every Good Idea
I have a lot of ideas. This is occasionally useful. It is occasionally expensive. Sometimes it's just inconvenient.


I Thought Owning a Business Would Give Me More Control Over My Time
One of the things that appealed to me about working for myself was flexibility.


Your Marketing Person Cannot Read Your Mind
There are many things I can figure out about a business.


I Keep Ending Up in the Room Where Someone Says, “Who’s Going to Do This?”
There is a dangerous moment in every committee meeting.


Luis Pesquera | IT, Maintenance, Security, Morale & Emotional Support, and Snacks
Luis may have a full-time job elsewhere, but somehow he's also become the behind-the-scenes MVP for just about everything. Whether it's troubleshooting technology, fixing things that mysteriously stop working, handling home maintenance projects, providing security services, offering moral and emotional support, or making sure everyone has snacks, Luis is always willing to help.


Meet the Team: Collaborators - Jackie Lewis
Meet Jackie Lewis, an operations and administrative pro who helps entrepreneurs and small business owners stay organized.


Meet the Team: Pablo | Chief Barketing Officer
Meet Pablo, Chief Barketing Officer, in charge of office supervision, morale boosting and keeping Leia Owen Marketing smiling.


Meet the Team: Collaborators - SibSync Virtual Assistants
Jessica Sanderson & Cole Taylor
We're Jess and Cole, the sibling co-founders behind SibSync Virtual Assistants. Growing up together in southern Maine, we spent years learning how to navigate life as siblings before becoming close friends and business partners. Today, that lifelong relationship is the foundation of how we work; with trust, open communication, and a shared commitment to helping others succeed.


Meet the Team: Collaborator Beckie Nelson of Balanced Office Solutions
Services/specialties - Business Advisory Services & Bookkeeping
Balanced Office Solutions is the firm you hire when you want to know exactly how much money you have and how to use it to grow your business. No more guessing, no more gut-check decisions, no more "I think we're good?" vibes. Just real talk, clear numbers, and a team that's genuinely invested in your success.


Your Customers Are Not Thinking About Your Business as Much as You Are
I mean this in the nicest possible way: Your customers are not thinking about your business nearly as much as you are.
Real Estate Marketing: A Case Study in Supporting Agents Through Growth, Visibility, and Relationship-Based Business Development
A real estate marketing case study: how Leia Owen supports agents with listings, social media, print and personal branding.
Building Visibility for a Community: The Role of Newsletters and Publicity Systems
Building visibility for a community: how newsletters, calendars and shared communications help local events and organizations get noticed.
Why Community Work Matters (and What It Actually Looks Like Behind the Scenes)
Why community work matters and what it actually looks like behind the scenes, beyond the events and busy weekends.


Community Connections - Leia Owen, Marketing and Business Consultant
Community Connections podcast: host Ryan Malyar talks with marketing consultant Leia Owen about small business, marketing and community.


I Have a Lot of Jobs. Technically, They’re All the Same Job.
One of the questions I am surprisingly bad at answering is, “What do you do?”


Your Marketing Strategy Should Survive a Busy Week
I can create a beautiful marketing plan for the imaginary version of your business.


Things I Have Googled Because I Own a Business
Owning a business has made me temporarily knowledgeable about an absurd number of things. Not actually knowledgeable. That distinction is important.


I Don’t Want to Build an Agency
There is a fairly standard story about how a service business is supposed to grow.


The Unsexy Marketing Work That Actually Matters
Social media gets a lot of attention because it is visible. Meanwhile, the website says the business closes at 6:00 when it actually closes at 5:00.
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