_edited.png)
Services and support
Social media helps customers discover businesses, understand services, connect with organizations, and decide where to spend their time and money. But creating meaningful, consistent content takes planning. Between serving customers, managing employees, and running daily operations, social media can become one more unfinished task.
From writing captions and designing graphics to editing short-form video and scheduling posts, we help you communicate what makes your business worth knowing. You focus on running your business; we help make sure people know about it.
Strategy and content planning
Effective social media starts with your audience, goals, services, and seasons. We develop practical content plans that support the larger business.
-
Social media audits and account reviews
-
Monthly and seasonal content calendars
-
Audience research, brand messaging, and content themes
-
Campaign planning for launches, promotions, and events
-
Coordination with websites, newsletters, and community initiatives
Copywriting, design, and video
Your content should sound like your business and give people a reason to pay attention. We combine storytelling, clear calls to action, and brand-aligned visuals.
-
Caption writing and educational content
-
Custom graphics and carousels
-
Reels and short-form video editing
-
Photography and on-site content sessions
-
Testimonials, product or service features, and event campaigns
Scheduling and account support
We help maintain a dependable publishing process across the channels that make sense for your audience.
-
Scheduling for Facebook, Instagram, LinkedIn, Pinterest, and relevant channels
-
Platform-specific formatting and profile recommendations
-
Comment and community engagement when included in scope
-
Performance reviews and reporting at agreed intervals
Flexible ways to work together
Not every organization needs a full-service arrangement.
-
Full management: strategy, content, scheduling, and agreed account support
-
Content creation only: ready-to-publish graphics, captions, and video
-
Consulting and audits for in-house teams
-
Marketing Lab workshops and training for hands-on business owners
How we work
We begin with your goals, audience, priorities, and available resources. From there, we recommend a practical scope, coordinate the work with our team and trusted collaborators as appropriate, and communicate clearly throughout the project. Services, schedules, and deliverables are confirmed in each proposal.
Frequently asked questions
How much does social media management cost?
Pricing depends on the number of platforms, posting frequency, content complexity, photography and video needs, and ongoing responsibilities. We prepare proposals around your goals and resources rather than a one-size-fits-all package.
What is the difference between management and content creation?
Content creation produces captions, graphics, photography, and videos. Management also includes the agreed planning, scheduling, publishing, and performance processes. We offer both.
Which platforms do you manage?
We support Facebook, Instagram, LinkedIn, Pinterest, and other relevant platforms when appropriate. We recommend channels based on audience fit and practical resources.
Can you create original Reels, video, and photography?
Yes. We can edit existing footage or coordinate new on-site content, with trusted creative collaborators involved when a project requires additional production expertise.
Can you work with our marketing team?
Yes. We can support internal teams with content, strategy, creative production, or campaigns without taking over every marketing responsibility.
How do you measure results?
We evaluate relevant metrics such as reach, engagement, website visits, inquiries, and campaign performance in the context of the goals agreed for your engagement. Follower counts are not the only measure of success.
Featured work
Renew You MedSpa: long-term marketing support for a Hudson med spa, including educational content, brand-aligned graphics, and coordinated campaigns.
See more of our work in the photo and video portfolio.
Related services
-
Marketing Lab and strategy consulting
Ready to get started?
Tell us about your goals, your timeline, and where you need support. We’ll help identify the right next steps.
Follow along: @workwith.leia